Airbnb has announced it is looking for an ‘adventurer with a passion for hospitality’ to host stays in a restored Sicilian home for one year and help revitalise the local village. Jenny Southan reports
The “1 Euro House” initiative aims to boost tourism and bring new temporary residents to the Italian village of Sambuca in Sicily as part of a wider commitment by Airbnb to support rural communities, encourage international investment and appeal to a younger demographic.
The successful applicant will get to choose which bedroom they would like for themselves, and which one they would like to rent out.
Ideal candidates should be committed to hosting and contributing to village life. Their Sambuca residence will take place over a one year period from June 30, 2022, with the successful applicant retaining all earnings from hosting stays on Airbnb for at least nine months.
Airbnb’s commitment to heritage in Italy
In Q3 2019 just four Italian cities accounted for over 26 per cent of all travel: Rome, Venice, Milan and Florence.
In Q3 2021, however, those same four cities accounted for under 17 per cent of travel and one of the top visited areas in Italy was Sicily. Airbnb aims to support this demand by working with villages like Sambuca, to help restore them to their former glory.
Airbnb has previously supported similar heritage efforts with small villages, such as the restoration of an artist’s house in Civita, the Italian Sabbatical to support the revitalisation of the village of Grottole and the Italian Villages Project to showcase off-the-beaten-track destinations and sustainable tourism.