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Jenny Southan, founder and CEO of Globetrender, says: “It is important to predict the changing ways people are exploring the world, and the forces of influence that are determining their decisions. Partnering with Amadeus in producing this 2025 Travel Trends report means that together we can help businesses successfully anticipate the needs and demands of tomorrow's travelers.
"For consumers themselves, who are under pressure to keep finding joy in a volatile world, it is no surprise to see people looking to the ‘good old days’ when life was simpler, and turning to traditional means of making human connections, in spite of the ascent of artificial intelligence and other sci-fi technology.”
Daniel Batchelor, vice-president, global corporate marketing and communications at Amadeus, says: "After a year where change has become the backdrop to daily life, travellers are seeking a deeper connection to people and places more than ever.
"We’ll see a blend of old favourites and new immersive experiences, with one-of-a-kind stays putting destinations on the map. Asia is set for a tourism revival, while we are also seeing a rise in spontaneous solo travel, as people seek more off-screen, authentic experiences.”
For collaborations, sponsorship opportunities, bespoke report commissions and consulting services, do get in touch.
