IHG Hotels & Resorts has unveiled Shanghai Snow World Hotel, a resort adjacent to the city's record-breaking indoor ski facility. Olivia Palamountain reports

The Shanghai Snow World Hotel offers 272 rooms and 17 suites, providing direct access to more than 90,000 square metres of year-round snow facilities at the Shanghai L+SNOW Indoor Skiing Theme Resort.

The development by IHG Hotels & Resorts marks a significant milestone as the first new-build Vignette Collection property in China, responding to the country's growing appetite for winter sports and snow-based hospitality.

According to the China Tourism Academy, demand for "ice and snow" hospitality continues to rise by 38% year-on-year. Located just 30 kilometres from Shanghai Disney and Pudong Airport, the hotel caters to both winter sports fans and leisure travellers, offering fast-track access to ski slopes, indoor and outdoor water parks, and a tournament-level ice rink.The property's Nordic-inspired design reflects the tranquillity of Scandinavian lifestyle whilst incorporating modern luxury amenities."Shanghai L+SNOW Indoor Skiing Theme Resort is a groundbreaking development and a fitting stage for a Vignette Collection hotel," says Irwin Bao, general manager of Shanghai Snow World Hotel. "Shanghai Snow World hotel is one-of-a-kind and brings a new dimension of discovery to IHG's first collection brand. With all the amenities a skier may seek after the euphoria of the wonderland of ski and ice facilities that surround us, we invite our guests to experience its unique interpretation of the Vignette Collection hallmarks. We are proud to introduce a destination to remember."The hotel features four distinctive dining venues, including Teppanyaki on the 18th floor and The Peak restaurant at the top of the building, both offering panoramic views of the indoor winter wonderland. For business travellers, eight versatile meeting rooms occupy the third floor, alongside a pre-function area suitable for themed events. Guests also have access to a state-of-the-art fitness centre and heated indoor swimming pool.This opening contributes to IHG's rapid expansion of the Vignette Collection, which has reached 19 operational hotels worldwide with 34 more in development, including planned openings in Japan, Vietnam, and The Maldives.

The brand's portfolio spans from boutique properties like the 50-room NOKU Maldives to the forthcoming CIEL Tower in Dubai, set to become the world's tallest hotel.Tom Rowntree, vice president of luxury & lifestyle brands at IHG Hotels & Resorts, explains: "The creation of the Vignette Collection brand has allowed us to grow a family of properties that offers guests one-of-a-kind experiences at hotels filled with individuality and character. The brand is a demonstration of both future innovation and hotels filled with rich history. "Hotels like Shanghai Snow World are shining examples of our unique offer for guests, bringing the future to life, while properties like the legendary RIHGA Royal Hotel Osaka offer a stay experience enjoyed for generations with a deep history. Vignette Collection will continue to grow, with each hotel adding something new, exciting, and unique to the collection for our guests to experience around the world."