Pelorus has launched an experiential aviation brand that will drive exciting, innovative and sustainable air travel. Olivia Palamountain reports
Pelorus, the pioneering luxury adventure travel and yachting company, is expanding its horizon with the launch of Pelorus Aviation – an “experiential aviation” brand focused on driving innovative and sustainable air travel travel for its wealthy clients.
The new aviation arm comes in response to growing client demand for multi-dimensional travel experiences that seamlessly combine journeys by air, land and sea. With a dedicated aviation team, the company aims to create even more inventive airborne adventures while prioritising sustainability.
A key focus is the development of lighter-than-air vehicles like airships and dirigibles boasting a low carbon footprint.
The beauty of these expeditions lie in their ability to reach the unreachable, without any impact to the wildlife and communities encountered on the way.
As consumer demand for transformative travel grows, Pelorus Aviation represents a bold step in rethinking how luxury journeys intersect with aviation and its environmental impact. By investing in tomorrow’s air mobility solutions today, the company aims to stay at the vanguard of sustainable experiential travel.